presents
Patrik Johall
Director & Photographer
12 | 2025
Patrik Johall is a down to earth, energetic photographer & director who never stands still. His soulful style and strong technical skill define his work, but his drive sets him apart.
Always chasing the right moment, he seeks places and situations that reveal real life, subtle humor, and warmth. Drawn to the “perfectly imperfect,” he shoots until everything aligns. Patrik focuses on automotive, lifestyle, and commercial photography.
Colors of Nature
« I communicate through visuals, capturing moments by crafting scenes that resemble real life but possess a touch of something more. »
My scenes are like memories or ambitions – they represent what has happened or will happen, but they are more feelings than facts. Often imagery tends to happens from a distance, a camera is always outside the scene. But my mind is inside, looking out, inviting the viewer to be part of the moment. Specialized in the combination of exclusive products and human touch.
Changing Perspectives: Outside-In / Inside-Out
I bring over 15 years of experience in drone technology and aerial film/photography. Since the early days of modern drone innovation, I’ve been pushing the boundaries of what’s possible – combining technical expertise with a creative visual approach.
Culture of Living
My career was built on a lifelong passion for architecture and photoraphy. What began as a fascination with shapes, spaces, and light quickly grew into a creative path where visual storytelling and structural design meet.
Sparks of Daily Life
« The world becomes efficient, precise, predictable – but also quieter in ways that only the heart can hear. »
Amidst the circuits and code, there remains something fragile yet unreplaceable: the warmth of a hand, the spark in an unguarded smile, the imperfection that makes us human. As we race toward a future written by machines, we must remember that the most powerful creation we possess is not our technology – it is our touch. I talk in images, bringing moments to attention by creating them in scenes that look just like life, only a bit more.
Sustainability through technological progress
